We’re delighted to announce a special issue of the “Communicating Astronomy with the Public” journal, which provides exclusive behind-the-scenes insights into the outreach surrounding the Rosetta Mission.
Including articles written by ESA’s communication team behind the competitions, cartoons, and social media campaigns, and reviews from external journalists and documentary film-makers following this iconic mission.
The table of contents is listed below.
Read the full journal, free online here.
Explained in 60 Seconds: Why Visit a Comet?
The Strategy and Implementation of the Rosetta Communication Campaign
(Markus Bauer, Mark McCaughrean, Jocelyne Landeau-Constantin)
How a Cartoon Series Helped the Public Care about Rosetta and Philae
(Claudia Mignone, Emily Baldwin, Karen S. O’Flaherty, Anne-Mareike Homfeld, Markus Bauer, Mark McCaughrean, Sebastian Marcu, Carlo Palazzari)
Ambition: A Risky Adventure in Science Communication
“Hello, World!” Harnessing Social Media for the Rosetta Mission
(Emily Baldwin, Claudia Mignone, Daniel Scuka, Anne-Mareike Homfeld, Karin Ranero Celius, Erica Rolfe, Maria Bennett, Andreas Schepers, Karen S. O’Flaherty, Markus Bauer, Mark McCaughrean)
Using Competitions to Engage the Public: Lessons Learnt from Rosetta
(Karen S. O’Flaherty, Emily Baldwin, Claudia Mignone, Anne-Mareike Homfeld, Daniel Scuka, Andreas Schepers, Manuela Braun, Fulvia Croci, Livia Giacomini, Nathalie Journo, Markus Bauer, Mark McCaughrean)
Live Blogging Science News: The Rosetta Mission